Friday, August 13, 2021

Instanotes : Why Live Streaming Should Be A Part Of Your Marketing Plan

 Instanotes : Why Live Streaming Should Be A Part Of Your Marketing Plan 

The year 2020 (s) is the year in which live streaming will conquer the world. YouTube demonstrated this by racking up 8 million views in 12 hours during its E3 stream. Momentum will dominate and live streaming will prevail for companies looking to gain an edge over the competition. It's clear why live streaming should be an important part of your marketing plan. The question is whether it should be part of your next campaign.

Video marketing isn't going anywhere anytime soon. Live streaming is a natural extension of the video marketing and will remain an online marketing niche for the foreseeable future. Now that you know how important video marketing is, you can use it to promote your services on the Internet. Video marketing has become even more interactive through live streaming.

It opens up a new world of interactivity, and you should take advantage of it. There are hundreds of innovations that you should use now. The problem with these innovations is not that they are cost-effective.   

 Instanotes : 

If you are introducing any form of a new marketing channel, you need to make sure you see a decent ROI. As live streaming becomes more popular, it is not as expensive as traditional video marketing. All you need for a live stream is a solid and stable internet connection, a good camera and HD quality recordings.

Transparency is a big issue for customers. Customers want to know what goes on behind the scenes. They want to know their favourite brands and things. Everyone should know what they are seeing and where the scene is coming from.

    


Another advantage of live streaming over traditional video marketing is that you feel like you're in the room with the customer. For example, you can show them a demo version of your latest product. Or you can show them the office and introduce them to your employees in real time. With the help of social media platforms like Instagram and Vine, companies lift the curtain to show what they are made of to their customers - and live streaming makes it easy to do so. Customers can take a look behind the scenes for free as part of a special presentation.

 Instanotes : 

Education is important for two reasons. First of all, you are not selling a product or service here.    

Every interaction you have with a potential customer counts as part of your overall package. You can also offer benefits and training to add value to your entire business package.

 Instanotes : 

Live streaming allows you to give interactive lessons to others. The person streaming can ask questions that your audience can answer. You can also activate comments in real time so that even the man behind the computer can see what others are saying.  

This increases the value if you know what your target audience wants to see. You can play the live stream to make a conventional video. If you don't have a live stream, you can make a video. This also has advantages for you.

 Instanotes :    

When used correctly, live streaming can help create community. In fact, platforms like Periscope allow people to comment simultaneously with the livestream so that your audience can interact with each other. This can help to forge a community. When people connect in this way, it will improve the user experience.

Instanotes :    

You also promote your brand as part of the community, which is a big plus. Community is not something you create. It's something that happens naturally.

Instanotes : 

If you haven't started video marketing yet, don't. In fact, live streaming is the next step in video marketing. If you are already involved in video marketing, it makes sense to jump on that particular bandwagon.

 Instanotes :   

Go a step further because live streaming is easy to implement. Just grab your video camera and start experimenting with short live streams. You might be surprised how well it works.

CASHING IN WITH THE POWER OF SOCIAL LIVE VIDEO MARKETING WORKBOOK Printable- Etsy

Over the years, the amount of video content has grown exponentially, leading to a flood of video content on live broadcasting platforms such as Facebook, YouTube, Instagram, and others. As you know, four out of five people are likely to watch a video . That's why live streaming is so popular these days.

With a live video streaming strategy, companies of all sizes can engage with their consumers and potential consumers and create important relationships through video integration.

Live video marketing therefore offers the opportunity to do just that. It is easy to build authority, commitment and authenticity, and for most , it is affordable and has a proven record of effectiveness
It's therefore very justifiable to all marketers - why live Video Marketing should be an important part of your marketing plan. The question is whether it should be part of your next campaign.
Live Video marketing isn't going anywhere anytime soon. Live streaming is a natural extension of the live video marketing and will remain an online marketing niche for the foreseeable future.

It opens up a new world of interactivity, and you should take advantage of it. As live streaming becomes more popular, it is not as expensive as older l video marketing method . All you need for a live video stream is a solid and stable internet connection, a good camera and HD quality recordings.





Another advantage of live video streaming that you will feel like you're in the room with the customer. For example, you can show them a demo version of your latest product and in parallel , engage with customer on real time interactively Or sometime you can show them the office and introduce them to your employees in real time. With the help of social media platforms like Instagram and facebook, companies lift the curtain to show what they are made of to their customers - and live streaming makes it easy to do so.

When used correctly, live streaming can help create community. In fact, platforms like Periscope allow people to comment simultaneously with the livestream so that your audience can interact with each other. This can help to forge a community. When people connect in this way, it will improve the user experience.
Consider adding live videos to your marketing plan. It is quickly becoming one of the best strategies to implement and with this guidebook

This workbook will provide a clear guidance through a Social Live Video marketing action plan with well formatted layout for social media engagement on various platforms for daily-weekly and monthly work monitor , workflow , tracking and measuring on progress and so much more.

 It includes over 65 worksheets to help you get your action plan in order and keep everything within your checklist progress to a total Social Live Video Marketing program

the book  is also availble  at kindle- KDP  with 2 different  edition .
the edition  with a work book as above and another with dedicated  workbook for live streaming 


Saturday, October 24, 2020

Why should businesses use Instagram Reels ASAP?

Why should businesses use Instagram Reels ASAP?

As announced, Reels are developed to be a new way to create and discover entertaining, short-form videos on Instagram. If you are already a TikTok user or you are familiar with how TikTok works, you will feel right at home with Instagram Reels.

The feature consists of recording and editing anywhere from 3 up to 15-second video clips combined with the music of your choice that you can share on your Stories, Explore Feed, Home Feed, and the new Reels tab on your Instagram profile.

Similar to TikTok videos that appear on the For You page, Instagram Reels are shown on the Instagram Explore Page. 

Instagram Reels Marketing  Training Guide 


The main difference is that you will be able to see video clips not only from people you follow but also from other popular and trending accounts on Instagram.

Bottom line – even people that aren’t your followers, can see and engage with your Reels video!

Although the Reels algorithm has been revealed yet, it seems that it is pretty much similar to its opponent’s: influenced by people you follow content you interact with and of course, your location.

Instagram Reels 

This is a perfect opportunity for next-generation creators to take the center stage and express themselves creatively using their favorite platform.

As for brands, it is a golden ticket to expose to a new audience every time you post a video. And no doubt, the number of video views will expand, as well as your followers!

While scrolling through the Explore page, you might notice that some of the Reels have been labeled with ‘Featured’.

This is nothing but great news for you! It means that Instagram picked you as a relevant public reel to help users discover captivating video content. Keep up the good work!

Why should businesses use Instagram Reels ASAP?

If you are running a business and you want to stick with Instagram as your main sales or distribution channel, this feature can boost your efforts. After IGTV, Reels seem like the next logical step to go for.

It’s not a coincidence that every day countless brands jump on board to catch the first wave of Reels getting millions of views on their videos. 



Reels are filling the gap for informal high-quality content that lasts more than 24 hours. It’s expected to have a much greater impact thanks to its position in the Instagram app within the Explore tab.

Friday, March 8, 2019

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